Electoral Data Analysis ScotRef

Unionist propaganda fail as poll shows 60% support for second indy ref

The Edinburgh Evening News and others published an article with the headline ‘Poll: 1 in 3 Scots say there should never be a second independence referendum’. The Dundee Evening Telegraph doesn’t do much better telling the same story with the headline “Blow for SNP’s independence hopes despite poll lead”, Others ran with headlines along the lines of “32% don’t want a referendum”.

Now, this is obviously supposed to be presented as bad news but clearly, it’s not an unreasonable assumption to draw from that headline that 66% of Scots, minus the undecided, actually want a second independence referendum.

The article refers to a poll done by the Daily Mail reporting that when they asked 1,000 people from Scotland if there should be another referendum,

  • 32 per cent opted for ‘there should never be another Scottish independence referendum’ (disastrously low for Unionists),
  • 8% were undecided (about right),
  • 60% Thought that there should be another independence referendum (that’s right, there is a landslide in this poll for a second independence referendum).

And the paper leads with ‘Poll: 1 in 3 Scots say there should never be a second independence referendum’, which is clearly the least newsworthy element of the poll.

Of the 60% who support a second independence referendum:

  • 22 per cent opted for ‘there should be another referendum within two years of the UK leaving the European Union’.
  • 10 per cent said ‘there should be a referendum within 2-5 years’.
  • 21 per cent said ‘there should be another referendum at some stage but not for at least another ten years’.
  • 7% per cent said the poll should take place between five and ten years.

So although some people may be in no rush to hold the referendum there is a clear majority for one, and some wanting to wait a few years may actually be independence supporters thinking they will be more likely to win by then. I would suggest it is a lot easier to convince people to agree the date of a referendum should be brought forward than to convince them that we should have one that they don’t want.

The article also points out that in Holyrood voting intentions for the SNP have opened up a 19% lead on the Conservatives (in second place) and that, between the SNP and Greens, the pro-indy Holyrood majority would be maintained.

I know from personal experience that columnists and article writers don’t always get to choose the headline, but this one is almost comical in its detachment from reality and from any intelligent analysis of the content in the article. The poll itself, which was commissioned with multiple answers to spit support for a new independence vote, is pretty desperate stuff.

How can anyone see the newspapers as anything other than political propaganda outlets that don’t believe in Scotland – they should be embarrassed.

About the author

Gordon MacIntyre-Kemp

Gordon MacIntyre-Kemp is the Founder and Chief Executive of Business for Scotland. Before becoming CEO of Business for Scotland Gordon ran a business strategy and social media, sales & marketing consultancy.

With a degree in business, marketing and economics, Gordon has worked as an economic development planning professional, and in marketing roles specialising in pricing modelling and promotional evaluation for global companies (including P&G).

Gordon benefits (not suffers) from dyslexia, and is a proponent of the emerging New Economics School. Gordon contributes articles to Business for Scotland, The National and Believe in Scotland.

1 Comment

  • Keith Brown is a natural ambassador for Scotland , courteous , listening and very much in touch with Indy activists . I disagree with him about currency but respect his opinion .

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